Uncover your story. Unlock your success.

Empowering students with expert application guidance and unique essays

A hand writing, with the phrases application strategy, admissions essays, and college & graduate school packaging overlayed over the images. Beneath the text it says determine your angle, find your voice, and achieve your results.

In today’s highly competitive admissions landscape, students need to tell a story. Going beyond a GPA and a test score, each student is an individual, with a unique narrative to offer. The task: finding it.

Students often question what makes them special. They are unsure how to stand out before an admissions committee. That’s where Alexa comes in!

With thirteen years of experience, Alexa helps each one of her students put their best foot forward. Her applicants are admitted to a wide range of colleges and universities each year, and many earn admission to honors programs and merit-based scholarships along the way.

RESULTS

Alexa’s 2025-2026 applicants are attending:

Baruch College

Binghamton University

Boston College

Boston University

Columbia University/Tel Aviv University Dual BA

Georgetown University

Indiana University Bloomington

Lehigh University

Massachusetts Institute of Technology

New York University

Syracuse University

University of California Los Angeles

University of Florida

University of Maryland, College Park

University of Massachusetts Amherst

University of Richmond

University of Wisconsin-Madison

Vanderbilt University

Virginia Tech

View all acceptances

Meet Alexa

She’s a wordsmith, a former English teacher, and a dedicated application consultant committed to helping students achieve their highest educational goals. With a passion for storytelling and a deep understanding of the admissions landscape, Alexa brings a strategic, personalized approach to each student’s application.

Alexa earned her B.A. in English Literature from the University of Pennsylvania, graduating Summa Cum Laude and as a member of Phi Beta Kappa. She went on to receive her M.A. in Secondary English Education from Columbia University, as well as a graduate certificate in college admissions counseling from the University of California, Riverside.

Since 2013, Alexa has guided students through the college application process, helping them craft compelling essays that showcase their unique voices and accomplishments. As a proud member of HECA (Higher Education Consultants Association), NACAC (National Association of College Admissions Counseling), and PCACAC (Potomac & Chesapeake Association of College Admissions Counseling), Alexa stays up to date with the latest college admissions trends and practices.

Read full bio

Uncover your story · Unlock your success · Uncover your story · Unlock your success ·

Uncover your story · Unlock your success · Uncover your story · Unlock your success ·

Testimonials

  • Working with Alexa provided me with such great support and guidance through a very stressful time. When initially starting the undergraduate application process, I was definitely overwhelmed. Alexa crafted a clear game plan and really helped my story shine. Her dedication, attention to detail, and genuine kindness made working with her so enjoyable. I cannot recommend Alexa highly enough!

    — Attending Brown University, ‘28

  • Alexa has been a tremendous help for our son and for us as a family throughout the application process! Her outstanding knowledge, professionalism, and thoughtfulness helped our son greatly develop his writing skills, and we were extremely happy with the final product. Alexa guided our son and us every step of the way and helped him explore his strengths and his vision for the right college for him. Alongside her profound experience and effectiveness, her warm and pleasant attitude made her a true joy to work with!

    — Parent of Student Attending Boston University, ‘30

  • Alexa enhanced my creative process and helped me bring my story to life. Always just a quick text away whenever I needed anything, Alexa made our work together feel easy and inspiring. Not only is she incredibly talented, but I always knew she was in my corner and had my best interests at heart. I am so thankful to have had the opportunity to work with her.

    — Attending Duke University, ‘29

  • Alexa has a rare talent for making the intimidating endeavor of college essays an actually fun and enjoyable process! She has a gift for helping to rework loose ideas into truly interesting pieces of writing. Alexa was extremely accommodating to my schedule, and was always so invested in my success. I can say with certainty that I would not have received the results I did without Alexa’s help, and I cannot recommend her guidance enough.

    — Attending UPenn Engineering, ‘28

  • Before working with Alexa, the task of applying to college and creating my ‘narrative’ was incredibly daunting. Yet after just my first meeting with Alexa, we nailed down how to make my accomplishments shine, giving me a newfound confidence in myself and the college process. Alexa is incredibly efficient, and so thoughtful with her guidance. She helped me stay organized throughout, and made sure I approached each prompt strategically. I can confidently say that working with Alexa was essential to my being admitted to my ED school. I cannot recommend her highly enough!

    — Attending Tulane University, '28

  • Alexa is an amazing essay coach! I worked with her when I applied to college, and was accepted to Wesleyan ED. Years later, she helped me perfect my law school applications. Throughout the process, she was kind, attentive, and communicative. She is truly one of the best writers and educators I have met, and I am so grateful for her wise assistance over the years.

    — Yale Law School student, ‘26

  • Working with Alexa was an absolute pleasure from start to finish. Initially, I was very lost and uncertain about which schools I even wanted to apply to or how to structure my common app and supplemental essays. Alexa provided unmatched guidance and removed so much of the stress. If it weren't for Alexa's expertise, I am certain that I would not have been admitted early decision to my top choice school.

    — Cornell University student, ‘27

Read more testimonials

What sets Alexa’s approach apart:

Alexa makes the application process fun (yes, fun!).

Writing application essays is often stressful – but it doesn’t need to be. With Alexa, the creative process is both joyful and fulfilling.

Through extensive brainstorming and interviewing, Alexa gets to know students deeply. She helps them locate their stories, and create a narrative seamlessly woven through all application materials.

Alexa finds the story in everyone.

The rapport Alexa builds is long-lasting. Many students who worked with Alexa as college applicants return years later when applying to graduate school!

Alexa prioritizes relationships.

Find your story. Unlock your success.

Reach out to Alexa to schedule a free exploratory call and take the next step on your (or your child’s) educational journey.

Contact

 FAQs

  • Yes! I carry out all college and graduate admissions counseling and essay packaging directly. I offer holistic and highly personalized support to a select group of applicants each year.

  • It is never too early to begin considering your academic future, and it is wise to begin strategic planning in a way that carries a narrative across all four years of high school. Please reach out to determine the appropriate timeline for your family.

  • I am based in Potomac, MD. I work virtually with students across the country, as well as internationally.

  • While the bulk of my students are college applicants, each admissions cycle, I also work with a select number of students applying to graduate schools. I have helped many students gain admissions to top law schools, MBA programs, medical schools, medical residencies, and Masters/PhD programs in various fields. One of my greatest joys is working with students first as college applicants, and then years later as they seek graduate admissions.

  • Absolutely! Each year, my students are awarded multiple partial and full merit-based scholarships. I also counsel students on how to navigate deferrals and waitlists, and help them craft highly effective letters of continued interest.